As Group Creative Director, Joe encourages his teams to come up with innovative programs integrated across multiple communications channels. From interactive digital experiences and the latest mobile solutions to traditional marketing ventures, Joe has spearheaded it all. Prior to joining MedThink, he worked in New York City with clients that included Bristol-Myers Squibb, Sanofi, GSK, Endo Pharmaceuticals, Eli Lilly, Celgene, and United Therapeutics, heading up the creative for brands such as Lantus®, Atripla®, Reyataz®, Baraclude®, Lidoderm®, Supprelin® LA, and more.
Before parlaying his efforts into the pharma arena, Joe worked his magic on high-profile consumer brands such as Absolut Vodka, Microsoft, Citibank, and Food Network. Along the way he has been honored with over 50 industry distinctions, including multiple Rx, MM&M, Webby, W3, Davey, Aster and Healthcare Marketing Awards.
When asked about personal motivation, Joe replies, "Creativity is an open door. If you close it, you'll never see all that's possible. Or, in the words of Dr Seuss, 'Think left and think right and think low and think high. Oh, the thinks you can think up if only you try!'"
Joe earned his BS from the State University of New York, where he was a Hearst Foundation Scholar.
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Scott Goudy, President
I founded MedThink on the belief that a healthcare communications agency should embody a passionate curiosity for discovery and innovation, coupled with outstanding customer service.
Laura Perry VP,
I’ve learned how to not only think outside the box, but to invent my own innovative boxes that hold new ways to think about strategy, marketing goals, and brand performance.
Jon Hudson VP,
Strategy & Innovation
As VP of Strategy & Innovation at MedThink, I’m constantly scouting out the latest trends, technologies, processes, and ideas. Read