Careers

Account Supervisor - Digital

FLSA Status: Exempt
Reports To: Group Account Director
Department: Promotional Services
Supervises: AE

Position Summary:

The primary responsibility of the AS is to lead development, execution, and management of digital strategies and solutions for client needs. While the primary focus is on digital solutions, the AS must possess a broader base of knowledge of marketing fundamentals and strategy specific to the pharmaceutical industry. The AS develops strong and effective working relationships at several levels within the client's organization. He/She is ultimately responsible for client satisfaction with agency output. The AS is responsible for ongoing client satisfaction and is central to the development of additional business opportunities by building client relationships, providing strategic input and ideas, establishing and monitoring budgets, ensuring adherence to timelines, identifying and enlisting resources, and ensuring the quality and timeliness of the final deliverable product. He/She is responsible for supervising and managing the account team and their resources. Provide thought leadership, strategic, tactical, analytic, and user insights direction on digital marketing initiatives. Help clients see value in aligning business strategy to a digital marketing strategy. Educate and consult with clients from an organizational, technical, and program perspective.

Position Requirements:

Bachelor degree (minimum), preferably in the marketing, communications, or health sciences, field
5-7 years of pharmaceutical/healthcare and/or agency experience; 1-2 years management experience preferred
1-3 years relevant experience within a digital communications agency environment
Strong technical understanding of Web site design and development process
Strategic understanding of both established and emerging digital and mobile technology
Successful track record of delivering digital programs and cross-channel integrated marketing efforts that are the results of digital strategy

Knowledge, Skills, and Abilities:

In-depth knowledge of pharmaceutical/healthcare and agency industry
Thorough understanding of marketing, communications planning, and branding
Understands the science behind the disease and brand (or knowledge of relevant healthcare area) in order to contribute at more meaningful level
A deep understanding of all digital channels and an understanding of how they work in conjunction with offline channels
Ability to translate trends, technologies, and metrics into conversational English
Extensive experience working with creative or technical development of digital marketing solutions, technology, and emerging media in an agency environment
Superior oral and written communications skills
Excellent problem solving skills
Ability to manage numerous projects, requests, employees, and responsibilities
Ability to act as strategic partner to increase client business using effective communication skills to manage ongoing client relationships
Ability to monitor competitor and industry developments
Ability to handle account team training, supervision, and development
Demonstrates leadership, superior organization, and efficiency
Ability to drive and motivate a team
Ability to supervise, manage, and report on account financials
Proficient in Microsoft Word, Excel, and PowerPoint

Position Responsibilities:

Demonstrates behavior expected of a professional member of the organization
Cultivates and builds solid relationships with clients
Develops strategic brand and business (market/brand assessments, strategic & tactical marketing) plans
Serves as lead digital strategist on all client business
Represents agency team at client meetings
Routinely suggests new and relevant initiatives to clients
Works with AD to develop and present new proposals to clients
Plans and prioritizes account team work plan and delegates responsibilities
Ensures that principles of efficiency, economy, and quality are utilized in all client work
Determines manpower needs of account group for client
Oversees budgeting process
Reviews initial and revised job-level budgets and reviews appropriate job-level tracking reports
Collaborates with AD/VP/Partner to prepare annual client fee budget and to ensure budgets are updated as necessary
Assists with day-to-day account problem solving
Supervises AE projects
Initiates, attends, and participates in all meetings in which important strategies and plans are discussed
Responsible for income and profitability of account
Leads development of client quarterly reviews and account planning process
Leads development of annual client brand review (for fee clients)
Ensures client is pleased with agency services, and, if not, identifies problems early
Periodically reviews client's organization with a view towards identifying business needs
Strives within the agency to achieve accuracy and creative excellence
Approves monthly billing with AD/Accounting
Oversees fiscal management of assigned accounts
Drives account development and tracks its status
Final point of quality control of all projects prior to client presentation
Reviews and approves creative brief prior to it going to client
Ensures creative and scientific output is on strategy, on message, and clearly exceeds client's expectations
Ensures output meets client's graphic and copy standards
Recruits and hires JAE/AE
Trains and supervises JAE/AE
Identifies and provides developmental opportunities for JAE/AE
Conducts AE/SAE annual and midterm performance reviews
Manages, develops, and trains account team members and is instrumental in maintaining staffing efficiencies
Understands the expertise of account team members and utilizes those resources responsibly to ensure high quality and time efficiency
Ensures all members of the team work together smoothly and effectively, providing learning opportunities along the way
Willing to travel (~5%-15%)
Willing to teach/train others
Willing to work extra hours to meet impending deadlines

Participates in professional growth and development:

Attends Company-sponsored in-services and/or continuing education.
Participates in professional development activities and maintains professional affiliations as necessary.

Participates in other activities:

Performs other job duties as assigned.
Cross trains in other positions as requested.

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required. Specific duties may change without notice.

jobs@medthink.com

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